Coyle Auto Group LLC keeps prices low by doing two things.  We keep the operation relatively small and functional on a daily basis with low overhead.  That's why we don't have 100 employees.  We have a handful, and I make sure that every vehicle that we sell is ready to go BEFORE you ever see it.  Partners are great....if they do things the way you want them done.  That's why my wife, Terra Coyle, is Vice-President and Tresurer of the company.  Her standards are the same as mine, nothing but perfection.